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Business Support | Distributors/Reps | News
November 21, 2019

WAVE Electronics Adds 8 New U.S Branches, Closes 6

WAVE Electronics' new branches will be located in Atlanta, Baltimore, Chicago, Denver, Los Angeles, Nashville, New York and San Jose.
Rodney Bosch  
WAVE’s expansion will result through the conversion of branches formerly branded under the AVAD banner, according to an announcement. (Twitter)
Article:
Business Support | Distributors/Reps | News
November 21, 2019

WAVE Electronics Adds 8 New U.S Branches, Closes 6

Tech distributor WAVE Electronics, based in Houston, Texas, announces it is expanding into eight additional branch locations around the United States.

WAVE is a distributor of AV, security and home automation products to the residential and commercial custom installation markets. In 2018, the company was acquired by Kingswood Capital and merged into AVAD, which itself was acquired by Kingswood in 2016.

WAVE’s expansion will result through the conversion of branches formerly branded under the AVAD banner, according to the announcement. The additional branch locations will be located in Atlanta, Baltimore, Chicago, Denver, Los Angeles, Nashville, New York and San Jose.

“We have spent the last year successfully completing the integration of our teams, IT systems, back-of-house operations, and product portfolios,” states WAVE CEO Mark Fukuda. “WAVE’s expansion into eight of AVAD’s legacy markets represents the last major step in the merger of our two companies.”


Related: CE Pro's 2019 Quest for Quality Awards: Best Suppliers in the Home-Tech Channel

Fukuda continues, “As part of this final step we will be integrating WAVE’s award-winning dealer services, programming services, marketing services, and dealer rebate programs across all our branches in the United States. The completion of the integration will enable us to provide our full assortment of products and differentiated value-add services consistently across our entire dealer network.”

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WAVE Vice President of Sales Bryan Stewart states the company’s primary focus will be to continue maximizing value for its dealers by offering a wide selection of brands, coupled with offerings such as free design services. “This expansion illustrates our deep commitment to serving our dealers in every way we can,” he says.

WAVE Closes Several Legacy Branches

In conjunction with WAVE’s expansion, six legacy AVAD branded locations will be exited in Boston, Charlotte, Minneapolis, San Diego, Seattle and Washington D.C.

“Unfortunately, some of the legacy AVAD branches that we inherited do not have the right size footprint to offer the level of just-in-time local inventory and services that we believe are necessary to serve our dealers the right way,” Fukuda comments.

“As a result, we will exit those sub-scale locations and reinvest the related capital in the rest of our branches, and to support our rapidly growing verticals.”

The company’s two Canadian branches will continue to operate under the AVAD banner.


This article originally appeared on our sister publication Security Sales & Integration‘s website.

ABOUT THE AUTHOR

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Rodney Bosch:
Although Bosch’s name is quite familiar to those in the security industry, his previous experience has been in daily newspaper journalism. Rodney Bosch is an editor for CE Pro sister publication Security Sales & Integration. Bosch is a graduate of California State University, Fresno with a degree in Mass Communication & Journalism. In 2007, he successfully completed the National Burglar and Fire Alarm Association’s National Training School coursework to become a Certified Level I Alarm Technician.
View Rodney Bosch's complete profile

ARTICLE TOPICS

Business Support • Distributors/Reps • News

ARTICLE TAGS

WAVE

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