Can Smart Home Technology ‘Drastically Reduce’ Home Insurance Premiums?

Software aims to educate insurance agents about smart home tech, claiming robotic vacuums and lawnmowers will ‘drastically reduce’ premiums.


We already know that some home insurance companies will offer premium discounts for electronic security systems, but will adding a robotic vacuum cleaner actually reduce home insurance costs? Yes, according to MindHome, a Colorado-based home robotics company that is working closely with EXLynx, a major software provider for insurance agents. EZLynx, a software solution used by more than 20,000 independent insurance agencies, has announced a partnership with MindHome, based in Boulder, Colo., to help home insurance agents educate their clients about the benefits of home automation and earn commissions in the process.

This new integration acts as a lead generator for clients interested in learning about robotic smart homes through MindHome, which specializes in deploying robotic vacuum cleaners and lawnmowers. The company also “digitizes” homes with audio systems and other smart home technology. According to the company, the smart home technology “drastically reduces the cost of insuring a home and often pays for itself.”

“MindHome will allow EZLynx users to educate their customers on how to build custom packages to outfit their home with the latest smart home gear, including specialty home safety devices designed for insurance savings,” says Jason Yaker, chief marketing officer, MindHome. “The MindHome partnership with EZLynx marks the first digital smart home builder experience of its kind available to so many independent agents and their customers.”

MindHome contacts the prospect to provide more information and manage the complete sales process. When a lead results in a sale, the agent earns a commission for the home insurance sale. There is no cost to the agent for this new feature, only opportunities to earn more, according to a joint press release.

“Our integration with MindHome is another way for EZLynx agencies to serve their customers and make more revenue right from within their website or Client Center,” says Kevin Coplin, director of Carrier Relations, EZLynx. “They add to our robust portfolio of money-generating integrations that benefit our customers.”

About the Author

Jason Knott
Jason Knott:

Jason Knott is Chief Content Officer for Emerald's Connected Brands. Jason has covered low-voltage electronics as an editor since 1990, serving as editor and publisher of Security Sales & Integration. He joined CE Pro in 2000 and serves as Editor-in-Chief of that brand. He served as chairman of the Security Industry Association’s Education Committee from 2000-2004 and sat on the board of that association from 1998-2002. He is also a former board member of the Alarm Industry Research and Educational Foundation. He has been a member of the CEDIA Business Working Group since 2010. Jason graduated from the University of Southern California.


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