ISE Q&A: ‘Obsessive Audio Experts’ at AudioControl Display Fleet of Audio Distribution

ISE attendees can see AudioControl’s Architect distributed audio amplifiers, Director matrix-amplifiers, new theater receivers and pre-amp processor at the trade show in Amsterdam.


Integrators attending ISE 2017 in Amsterdam will have a second chance to check out AudioControl's new generation of matrix-amplifiers — the Architect and Director 'M' Series — which were released last year at CEDIA.

Before you hit the show floor, hear more from AudioControl about what the company has in store for ISE this year.

What would you say to dealers who are already familiar with your product line?

At ISE this year we have an impressive array of new products, probably our biggest-ever new product platform, so integrators visiting the Expo should make sure to visit our booth and spend time with our team.

Please come see our new Architect distributed audio amplifiers that offer higher power levels, digital audio inputs and feature compact 1U and 2U chassis. Additionally our new Director ‘M’ series offers full signal matrixing that allows the routing of any input signals to any amplified output channels across one or more amplifiers.

Our new powerful and award-winning 8-channel 1U Director M4800 and 16-channel 2U Director M6800 are one of a new generation of Matrix-Amplifiers that are unique to the market today – must-see new products in 2016.

Also on display, AudioControl’s new theater receivers and pre-amp processor that support Dolby Atmos, true 4K HDMI 2.0a signals, DTS:X and Dirac Live room correction will be available for all dealers to experience.  Best sounding products in their respective classes. The design, performance and power from these new theater solutions have exceeded all expectations!

What would you say to dealers who are stumbling across your company for the first time?

AudioControl is a group of obsessive audio experts — including some of the best engineers on the planet — making audio solutions for people who love amazing sound and want something special for their home, workplace, automobile, boat or just about any environment. We design and manufacturers our products just outside of Seattle, Wash. Truly made in U.S.A. for over 40 years.

We are focused on the custom installation market and offer full integrator support, industry leading 5-year warranty, no internet sales and a passion for the best audio solutions available today!

We are one of the very best to work with and love what we do in our markets.

Also, check out our new Espresso Black finish on all home theaters amps/processors/receivers.

If an integrator stops by your booth with only 5 minutes to spare, what’s the one product he should examine or one question he should ask?

Definitely see our new line of matrixing amplifiers. The Director ‘M’ series sports a powerful DSP that allows for signal matrixing, equalization, hi and low pass filters plus huge amounts of power in compact 1U and 2U chassis.  Must see at the AudioControl ISE booth 1-N115.

How is the European residential and commercial custom installation market different from in the U.S.?

Speaker locations are more challenging in older construction making DSP-enabled amplifiers highly valuable to custom integrators. AudioControl products are industrial grade, superb sounding and easily adapted to commercial applications—all good for European markets.

What trends do you see in 2017 that will positively impact your business?

We have noted a move to DSP-enabled systems where dealers are looking for simpler, streamlined solutions that deliver reliability and superb sound. Sound quality has become more important with higher resolution streaming content available, and AudioControl facilitates premium sound to all zones throughout the home.

What’s one lasting impression you’d like us to take away from your ISE 2017 booth?

AudioControl is a full-line provider of distributed audio amplifiers comprising 22 models with a vast feature set, offering solutions for nearly every application. All of these amplifiers have been engineered with great care and come with a 5-year warranty, all made is USA. 

Your Contact info/link for those looking to become dealers: / 425-775-8461



Courses Offerings at ISE: Live demos and training in booth ongoing

Other Events/Activities at ISE: Please come experience a demo of the powerful DSP engine in our award-winning M-4800 amplifier Thursday, February 9th 10:30 AM. Also, see and hear AudioControl products at James Loudspeaker, Origin Acoustics and Stealth Acoustics booths.