Is the Future of Smart TVs Ad-Supported?

Vizio's recent buyout highlights the value of smart TVs for advertisers, but the reality of it is, this push for ad-supported TVs has been slowly building for some time.

Mar 13, 2024

Walmart in Talks to Buy Out Vizio, Eyes on Ad Potential

At the heart of the $2 billion deal is a focus on ad revenue potential that paints a better picture for the potential future of TVs in the home.

Feb 16, 2024