Is the Future of Smart TVs Ad-Supported?
Vizio's recent buyout highlights the value of smart TVs for advertisers, but the reality of it is, this push for ad-supported TVs has been slowly building for some time.
Mar 13, 2024
Walmart in Talks to Buy Out Vizio, Eyes on Ad Potential
At the heart of the $2 billion deal is a focus on ad revenue potential that paints a better picture for the potential future of TVs in the home.