Sony Beyond Sports to Power NBA Dunk the Halls

Sony’s Beyond Sports is collaborating with ESPN, Disney, and the NBA for Dunk the Halls, the first-ever real-time, animated alternate presentation of an NBA game. The special Christmas Day alternate presentation of the New York Knicks and San Anto

Dec 18, 2024

Roku Channel adds Exclusive NBA Content to Platform

Roku has partnered with the National Basketball Association (NBA) to officially launch the first-ever NBA FAST (free ad-supported streaming TV) channel and the NBA Zone, where basketball fans can easily find NBA games, highlights, documentaries, orig

Apr 03, 2024

Hisense Underscores NBA Relationship

Hisense, a global consumer electronics and home appliance industries, has solidified its position as the Official TV and Home Appliance Partner of the National Basketball Association (NBA), tipping off its annual “Upgrade Season” campaign today �

Oct 10, 2023

Hisense, NBA Announce Marketing Collaboration

Hisense, a global manufacturer of consumer electronics and home appliances, and the National Basketball Association (NBA) have announced a collaboration to bring the excitement of the NBA to more fans across North America.  Hisense will serve as the

Mar 30, 2023