Wilson Electronics, a manufacturer of cellular signal amplifier products, has announced that Dave Donald has joined the company as its new CEDIA national account manager to help the company implement its go-to-market (GTM) custom installation strategy.
In his new role, Donald will be responsible for interfacing with integrators, representatives and distributors in the custom electronics market to promote Wilson’s offering of cellular signal amplifier technologies. Donald will be based out of Las Vegas, Nev.
“Strong cellular signal has quickly become a crucial factor to success in an increasing number of projects,” says Donald. “I’m excited to be working with Wilson Electronics to help bring our cellular signal amplifier technology to integrators so they can better serve their customers, build loyalty and create new revenue opportunities.”
As CI national account manager, Donald will play a key role in fine-tuning and executing Wilson Electronics’ GTM strategy in the CEDIA space by helping integrators add a new and profitable category to their offering. Donald’s 30-plus years of experience in the custom electronics world has brought him a great deal of insight into the evolution of the industry. As systems have become more advanced and customer reliance on their integrators has increased, companies like Wilson Electronics are providing critical solutions.
