VIZIO, Inc., a popular American-based TV brand and soundbar company, has announced that John R. Burbank has been appointed as the newest independent member of the company’s board of directors.
According to the electronics company, Burbank brings years of experience in media, analytics, marketing and telecommunications that will help guide the Vizio, and advise its management team to best leverage its TV and audio hardware as well as its SmartCast platform.
“We’re excited to be able to invite John to VIZIO’s Board of Directors”, states VIZIO’s Chairman of the Board, founder and CEO William Wang.
“John is an accomplished business leader and experienced board member in consumer marketing and advertising sectors. His extensive knowledge and expertise will add great value to our board, and VIZIO will benefit from John’s insights and counsel.”
Vizio boasts that Burbank is a globally recognized leader in the world of consumer marketing and advertisement.
As the president of strategy and corporate development for the Nielsen Company, Burbank led the company’s digital transformation, developing new data products with partners such as Facebook, Alibaba, and Tencent. Prior to Nielsen, Burbank held senior leadership positions in consumer marketing at AOL, AT&T and the Procter & Gamble Company.
Currently, Burbank advises startups in both in the U.S. and Israel, and serves as an independent director of Entergy Corporation, and as a board member of Connecticut Public Radio and Television.