Amazon’s Sarah Zenz to Present Keynote at CEDIA 2017

Sarah Zenz, general manager of Amazon’s Smart Home Services, will present a sponsored keynote on Thursday, Sept. 7 at CEDIA 2017 in San Diego.


Amazon has taken on the smart home, and it's not missing out on an opportunity to mingle with the smart-home industry. CEDIA has announced that Sarah Zenz, general manager of Amazon's Smart Home Services, will present a sponsored keynote on Thursday, Sept. 7 at CEDIA 2017 in San Diego.

The keynote will be hosted from 2:00 p.m. – 3:00 p.m. in San Diego Convention Center Ballroom 20A. Zenz plans to share how Amazon Smart Home Services supports the business of CEDIA home tech professionals.

This is the second year Amazon has presented a keynote at CEDIA. In 2016, the association tapped Amazon director of Alexa Smart Home, Charlie Kindel, as the Friday morning keynote speaker. Kindel spoke about “Creating Voice-First Experiences for the Smart Home.”

“Last year, Amazon showed the CEDIA audience that they were serious about driving new and innovative solutions that would help drive profitability for the CEDIA channel,” says Dave Pedigo, VP of emerging technologies, CEDIA. “We are excited to see what they bring to the show this year.”

In the last year, Amazon has made quite a bit of noise in the custom installation industry by offering Smart Home Services (sending Best Buy's stock down) and signing on with Lennar to be the home builder's delivery, installation and service provider for smart-home products.

Amazon will also offer three Manufacturer Product Training classes:

  • “Growing Your Business with Alexa” will be held on Thurs., Sept. 7 from 4 p.m. – 6 p.m.
  • “Designing with Alexa Today” will be held on Thurs., Sept. 7 from 4:00 p.m. – 6:00 p.m. and Fri., Sept. 8 from 10 a.m. – 12 p.m.
  • “Integrating Alexa Far-Field Voice Capabilities into Your Product with Intel and AVS” will be held on Fri. Sept. 8 from 3:00 p.m. – 5:00 p.m. 

These classes, as well as the Amazon keynote, are free to all CEDIA 2017 attendees. 

Attendees may add the Amazon Keynote and the Amazon training sessions to their schedules through the CEDIA 2017 registration process at

Next: Google + Nest Join Forces for First Time at CEDIA 2017

About the Author

Chelsea Cafiero:

Chelsea Cafiero is Senior Web Editor of CE Pro. She also manages the corresponding websites of sister publications Commercial Integrator, Security Sales & Integration, Campus Safety and Electronic House. Chelsea has previously covered politics, local news and consumer electronics. She joined the CE Pro family in 2012.


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