CEDIA 2016 is coming to Dallas on September 13-17. CE Pro spoke to Clark Roundy, VP, Marketing and Product Management at Luxul, about the company's plans for the show and what to expect in booth #3410.

For those looking to become a dealer, contact [email protected].

What would you say to dealers who are already familiar with your product line?

If you’re an existing Luxul dealer, thanks for your business and please be sure to let us know how we are doing.

If you’re familiar with Luxul, but haven’t tried our products recently, take a closer look. We have a completely new line of products including a Wireless Controller, 802.11ac APs, Layer 3 PoE+ switches, and a full line of switch and router products designed for use in AV racks—with ports on the back and LEDs on the front.

What would you say to dealers who are stumbling across your company for the first time?

A great customer experience starts with a reliable network. We want to be your “go to” networking partner in creating that superior customer experience. New dealers are typically surprised at how easy the products are to set up, how well they perform and how much better their profit margins are by installing a Luxul network — not to mention our free training, lifetime technical support and other programs designed specifically to help our dealers succeed.

If an integrator stops by your booth with only 5 minutes to spare, what’s the one product he should examine or one question he should ask?

Definitely take a look at our next generation router series; and in particular, the XWR-3100, which is more than just a wireless router. It's also a wireless controller that incorporates Luxul’s Roam Assist technology, allowing for simple integration of up to two additional access points without compromising signal quality or dropping off when a client device transitions between access points.

It’s a great solution for those homes or small businesses that need broader coverage than a single router or access point can handle. As always is the case with Luxul products, this router is specifically designed for pro-installers and will help them cost-effectively scale the network to satisfy the ever-increasing demand for better Wi-Fi.

What’s your most memorable CEDIA moment?

Several years ago I walked into a CEDIA-sponsored network training course being taught by Luxul to find a standing-room only crowd. That was such a strong indication of how much dealers recognized the need to learn and better understand the importance of building a quality network for each and every project. And, it is the reason Luxul has placed so much emphasis on our dealer training programs. 

Course Offerings at CEDIA:

Empowering Your Network for Control & Automation, AV, and Security Installations

• Class #: MPTLX003-1 —​Friday, September 16, 2016 at 08:00 AM
• Class #: MPTLX003-2 — Friday, September 16, 2016 at 12:30 PM
• Class #: MPTLX003-3 — Friday, September 16, 2016 at 03:00 PM
• Class #: MPTLX003-4 — Friday, September 16, 2016 at 05:30 PM

CEU Value: 1 Credit

Do you have any giveaways, contests or quirky features planned for CEDIA? 

Five times each day, Luxul will offer 10-minute booth trainings with topics ranging from “Remote Management” to “HD-over-IP” and “Distributed Wireless Audio.” Technology partners including Sonos, Domotz and JustAddPower will participate. There will be drawings for prizes after each presentation. Luxul also has a tradition of giving away fun t-shirts. This year will be no different!

Think of your closest competitor. What is one thing you do offer that they don’t?

Luxul’s Roam Assist wireless controller technology really sets the company apart from the competition in the CEDIA space. And, making this technology available as part of our router offerings really raises the bar in terms of the value being offered to pro-installers and their customers. The end result is an attractively priced solution that is easy to setup and extremely scalable, while solving the wireless roaming problem that all installers must address with any Wi-Fi installation.

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