Elan has announced the opening of its first custom installation showroom in the Design Center of the Merchandise Mart in Chicago. Created in partnership with Elan dealer Artisan Electronics Group, the 14th floor showroom will display the latest in entertainment and smart home automation.
“Personalized home automation has become every bit as important to the design of a home as the furniture and finishes,” says Bret Jacob, director of builder sales, Core Brands.
“Elan integrates all of the major functions of a home into one elegant system that can be operated from touch panels, tablets or smartphones,” adds Jacob. “As a long-time partner of the Artisan Electronics Group, we are proud to support them in this exceptional new Design Center showroom.”
Artisan provides custom installation from the Chicago suburbs to downtown high rises. The company's move to the Merchandise Mart is an evolution of an ongoing strategy to better serve and educate the design community on the benefits and capabilities of the most current residential electronics systems.
“We believe that the Artisan Electronics Group showroom will quickly become a reliable resource and electronics destination for designers, and we are thrilled to be located in the iconic Merchandise Mart,” says Ken Walker, founder and president, Artisan. “By establishing a showroom at the Mart, we are providing the Chicago design industry with a fully-equipped electronics experience center that they can visit along with their clients to see and learn about the latest technologies in audio, video and system integration.”
Elan Roadshow Tour
Elan has also announced its nationwide “Your World, Made Simple” dealer tour.
The tour kicked off at Core Brands’ headquarters in Petaluma, Calif., on June 20, and will stop in eight additional cities across the U.S. from July through August. Each stop will feature a day-long informative session covering best practices in video distribution and networking, a deep dive into the new Elan HDMI distribution product line, an introduction to Xantech EX Series HDMI cables, and more.
A representative from Luxul will be at each session to discuss networking best practices and opportunities.
“The tour is designed to provide custom installers with the information, solutions and support that they need to create more satisfied customers,” says Jeff Costello, VP of sales, Core Brands. “The world of HDMI technology is changing rapidly, so it’s important we give dealers the knowledge they need to execute installations more efficiently. Of course, we will dive into the new Elan video distribution product line and highlight the specific programs Core Brands and Elan bring to dealers to help them do more, and better, business.”
All tour events will run from 9am – 4pm. Registration is open now for stops in Chicago; Eden Prairie, Minn.; Washington D.C.; Fort Lauderdale, Fla.; Culver City, Calif.; Boston; New York, NY; and Dallas.
Location: Tandem Marketing
2680 United Lane
Elk Grove Village, IL 60007
Location: Network Sales
12911 Pioneer Trail
Eden Prairie, MN 55347
Location: Courtyard Rockville
2500 Research Blvd.
Rockville, MD 20850
Location: Courtyard Fort Lauderdale North/Cypress Creek
2440 West Cypress Creek Road
Fort Lauderdale, FL 33309
Location: Courtyard by Marriott Los Angeles Westside
6333 Bristol Parkway
Culver City, CA 90230
Location: Residence Inn Boston Woburn
300 Presidential Way
Woburn, MA 01801
24 Cain Drive
Plainview, NY 11803
Location: Elan Experience Center – New ERA Marketing
4562 Sunbelt Drive
Addison TX, ZIP 75001