3 Ways to Provide a ‘Luxury Digital Experience’ for Customers
Luxury Institute says making digital communications personal, building AI into your offer, and evoking emotional reactions are key in the digital age.
Jason Knott · July 21, 2020
Business Support > Sales/Marketing
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All In Sales/Marketing
Marketing Tips for Integrators: The Power of Social Media
AV marketing revolves around the smart use of social media. You don’t need to be on ALL the channels, you just need to know how to use the right ones for your business.
CE Pro Editors · July 09, 2020
Marketing Tips for AV Integrators: Making Use of the Funnel
Looking to improve your AV marketing campaigns? Try walking prospective clients through the stages of awareness of your brand.
CE Pro Editors · July 02, 2020
3 Giant Samsung 8K TVs Net Dealer $179,993 in One Weekend
Just One Touch/ Video & Audio Center in L.A. sells three 98-inch Samsung 8K QLED displays in four days for nearly $180K.
Jason Knott · July 01, 2020
Marketing Tips for Integrators: How to Earn More Jobs
When speaking with a customer, do you know the most effective ways to communicate with them and earn a sale over a competing company? Here are some tips!
CE Pro Editors · June 29, 2020
Mobile Home Theater Creates Unique Revenue during Coronavirus Lockdown
Audio Etc uses its 32-foot-long mobile home theater with D-Box motion-seating and Epson 4K projector to create dinner-and-a-movie package.
Jason Knott · June 23, 2020
How L.A. Integrator Sold 7 Samsung Terrace Outdoor TVs in First Week
Video & Audio Center/Just One Touch uses a combination of radio ads and email to promote the new Samsung The Terrace outdoor displays.
Jason Knott · June 08, 2020
Vital Steps to Prepare for Post-Pandemic Demand… Now
Integrators need to drive sales recovery, including upgrades to previously installed systems. Messaging to clients about the latest gear presents a strong call to action.
Jason Knott · May 29, 2020
How to Properly Disinfect Touchscreens
Guidelines for disinfecting touchscreens include non-abrasive cloth and less than 85% alcohol concentration to avoid damage, discoloration.
Jason Knott · May 21, 2020
Savant Aims to Fill Integrators’ Post-Pandemic Sales Pipelines
Savant marketing campaign targets hundreds of thousands of consumers with a focus on upgrades with new Pro Remote X2 and donation to COVID-19 Relief Fund.
Jason Knott · May 07, 2020
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