News
$4M Integrator Rises from Ashes of Circuit City Firedog
Crown Audio Video in Dallas uses solid SEO tactics to attract Millennials and a new showroom relying on brands like MSE Audio to flourish.
Nov 04, 2015
Consider Going ‘Old School Retail’ This Holiday Season
Integrators with private appointment-only showrooms should open on Black Friday with retail-style hours with about a dozen sale items like wireless multiroom speakers, soundbars, subwoofers, programmable thermostats, security cams, alarms and smart d
Nov 04, 2015
Finding a Winning DIY Strategy in Small Retail Stores
Florida-based custom integration firm Five Smooth Stones has a dual focus on production homebuilders and converting DIYers via its two small-footprint retail stores.
Nov 03, 2015
Article
News
Julie Jacobson on the Virtues of ‘Less-Custom’
If more integrators sold less-custom systems that could be replicated from dealer to dealer, could customer accounts be bought and sold like they can in the security industry?
Nov 03, 2015
Your True Cost of Labor Is … ? Prepare to be Shocked!
When you calculate in benefits and your employee utilization rate, paying an installation technician $25 per hour really costs you a mind-blowing $92.02 per hour … and that is to break even! Here’s how it adds up.
Oct 29, 2015
Millennials Driving New Consumer Audio Trends
Millennials account for nearly half of all audio hardware spending ... and other research in the world of two-channel and home theater audio.