All In Sales/Marketing
Julie Jacobson: Car-rental companies share passenger vans, parking lots, rental facilities, signage and often personnel. Why couldn’t local home-tech integrators do the same?
Julie Jacobson · April 19, 2019
Hiring a COO, tricks to get architects and designers to attend lunch-and-learns, grading your independent reps, and putting pricing at the end of the proposal are among the business advice shared at Azione Unlimited conference.
Jason Knott · April 15, 2019
One Firefly audits of Google, Houzz and Yelp reviews reveals poor management of online reviews by Azione member websites.
Jason Knott · April 08, 2019
Unbeatable marketing services, 3-day showroom makeovers, exclusive deals on digital price tags, and group health insurance for dealers — all at affordable prices — wow home-tech pros at ProSource Summit.
Julie Jacobson · March 12, 2019
As the market slows, integrators need to act quickly to boost sales and marketing efforts, differentiate themselves in the market, or downsize their company payroll.
CE Pro Editors · March 07, 2019
80% of organizational problems can be traced back to poor communication, resulting in detachment, anger, resentment, attrition and lack of dedication to the company.
Pete Baker · March 06, 2019
Our new report includes an analysis of the 2019 integrator business landscape by company size.
Peter Smith · March 06, 2019
Which 10 CE product brand names work best for generating interest in your direct mail? Use these 5 tips to help create successful physical mail campaigns.
Chuck Schneider · March 04, 2019
L.A.-area Just One Touch hosts 400 guests in swanky Bel Air for 8K Super Bowl watch party with 5 Samsung 8K TVs. Installation service insulates against post-Super Bowl ‘wardrobing’ returns.
Jason Knott · February 12, 2019
L.A. integrator says high price points for 8K TVs actually boost 4K TV sales dramatically.
Jason Knott · January 24, 2019