Business Support > Sales/Marketing

All In Sales/Marketing

How to Take the Very First Step Toward a Recurring Revenue Model

How to start offering ‘worry-free’ services like extended warranties, service calls, system upgrades and tune-ups … for a non-optional annual fee.

CE Pro Editors · July 28, 2016

3 Reasons to Use Virtual Reality to Promote Your Business

Integrators can use immersive virtual reality (VR) cameras to enhance their website and create VR ‘tours’ of their projects.

CE Pro Editors · July 26, 2016

The Best Thing You Could Do for Your Business: Form an Advisory Board

Want to ensure your business succeeds? Here are four tips for a killer advisory board that you need to know today.

David Rodarte · July 06, 2016

Inside Maverick Integration’s New World-Class Showroom

Maverick Integration’s new showroom in Nashua, N.H., features vignettes featuring Bang & Olufsen, Lutron shades and Millson Custom Solutions, as well as a dedicated theater and rack-building facility.

Jason Knott · June 28, 2016

Want to Build a Strong Social Media Presence? Follow These 10 Steps

Custom integrators can win back that influence in the marketplace with this blend of ten offensive and defensive social media tactics to promote their business.

CE Pro Editors · June 27, 2016

Integrator Spices Up Anniversary Event with Jaguar, Land Rover Vehicles

Spire Integrated Systems in Troy, Mich., holds a two-day invitation-only open house that includes live demos and even luxury Jaguar and Land Rover vehicles for guests to check out.

Jason Knott · June 21, 2016

iBridge Connected Home Dealer Program Benefits

Become an iBridge dealer today.

June 01, 2016

8 Proposal Metrics Most Integrators Forget to Track

Integrators rarely, if ever, sell large projects without proposals, yet many CE pros do not routinely ask these 8 important questions about tracking their sales proposals.

Jason Knott · May 31, 2016

DSC Launches Reduced Pricing Program for Smart Home Builders, Developers & Installers

New program offers reduced pricing, by as much as 50%, on DSC/Tyco products to homebuilders and developers looking to demo home security and automation systems to clients.

Chelsea Cafiero · May 25, 2016

Nortek Reports Positive Net Income, Decrease in A/V Sales in Q1 2016

Security and control solutions saw a net sales increase of 14.4%, residential and commercial HVAC saw a net sales increase of 10.3%, and AV and control solutions saw a net sales decrease of 17.8%.

Rodney Bosch · May 16, 2016