Core Brands

Exclusive: Core Brands Execs Outline Future Strategies, Goals

By Jason Knott · October 7, 2014 • Saying 'we are in a very good place right now,' outgoing Core Brands president Bill Pollock and incoming chief Joe Roberts discuss the Internet of Things, their rep network, new control platform and which of their brands are ripe to gain consumer-level awareness.

Nortek Posts Unusual Mid-Year Guidance Report for FY 2014

By CE Pro Editors · October 6, 2014 • Nortek (Nasdaq: NTK) posts unusual mid-year guidance report after figures were leaked; shows first-ever breakout of Core Brands (AV sector) and the new TECH sector featuring Linear security and home automation.

Bill Pollock, Dave Keller to Depart Nortek’s Core Brands this Year

By Jason Knott · October 3, 2014 • Core Brands, the anchor of Nortek's new AV group, announces president Bill Pollock will step down on Dec. 31, with VP Joe Roberts assuming the leadership role. Dave Keller also will be leaving.

Core Brands Bolsters Southwest Regional Sales & Tech Support

By CE Pro Editors · August 16, 2014 • Nortek's Core Brands reorganizes direct sales and technical team for SoCal focusing on SpeakerCraft, Niles, Sunfire and Aton. Two SpeakerCraft veterans return.

Q214: Nortek Reorg Highlights Core Brands’ Losses for the First Time

By Julie Jacobson · August 5, 2014 • Nortek (NTK) spins Core Brands into separate segment for the first time, showing deep losses for the custom home automation and audio/video group. Elan promises new mainstream smart home solution at CEDIA 2014. Sean Burke is out.

Core Brands Names Scott Ashbaugh Director of Distribution Sales

By CE Pro Editors · August 4, 2014 • Ingram Micro, Omnimount veteran to build channel sales for Niles, Panamax, Xantech.

Niles Intros 6-Source, 6-Zone MRC-6430 Multiroom Audio Controller

By Rachel Cericola · June 25, 2014 • The new whole-house audio controller is powered by Niles' Auriel software, includes user-friendly controls, apps for mobile devices and wizard-based programming.

Core Brands Announces Roadshow, Incentive Program to Buy Multiple Brands

By CE Pro Editors · May 30, 2014 • Core Brands to visit some 50 cities to demonstrate new products from Elan, Niles, Furman, SpeakerCraft, Panamax, Sunfire, BlueBolt and Xantech.

Core Brands Next-Generation Elan Control Platform Features Two New System Controllers

By CE Pro Editors · May 28, 2014 • Linux-based platform delivers faster installation, greater scalability, broader device compatibility for residential and commercial markets. ELAN gSC2 and gSC10 system controllers to begin delivery in July.

James Koenig Named Core Brands Director of Sales, Custom Channel

By CE Pro Editors · May 27, 2014 • Nortek's Core Brands promotes James Koenig to director of sales for the custom installation channel, leading such brands as Elan, SpeakerCraft, Niles and Panamax.

Review: Korus V600 Wireless Music System from Core Brands

By Fred Harding · April 16, 2014 • v600 wireless home speakers deliver quality sound and flexibility.

Elan Debuts UPB Powerline Keypads for Lighting Control

By CE Pro Editors · March 6, 2014 • Elan, a unit of Nortek's Core Brands, introduces first-ever dedicated lighting control keypad using PulseWorx technology from UPB.

Core Brands Reorganizes Audio Group; Witten, Weisenberg Depart

By Julie Jacobson · February 11, 2014 • Mitch Witten, Mark Weisenberg depart Core Brands. New execs join the company.

Core Brands Shipping 31 Models of Proficient Protege Speakers

By CE Pro Editors · February 10, 2014 • Core Brands' Proficient thin-bezel architectural series speakers dubbed the Protege Series are shipping. The line includes 28 in-wall/in-ceiling units and two in-wall subwoofers and one in-ceiling subwoofer.

Q&A with John Benz of Core Brands, Panamax, Bluebolt

By CE Pro Editors · December 5, 2013 • John Benz, director of power and accessories for Core Brands, talks about remote power management and the Panamax and Furman brands.

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