Target

All In Target

UPDATE: JCPenney Plays Gender Card, Launches Home Automation Biz and Pro Installation

Capitalizing on its large female customer base, JCPenney is the latest big-box brand to get into home automation with new “Home Services,” featuring Samsung SmartThings and and other smart-home systems. [UPDATE: JCP is not installing the smart-home equipment, just the other five Home Services categories.]

Julie Jacobson · March 16, 2017

Target Seriously Upgrades Its IoT Retail Presence

Target renovates its Open House store in San Francisco with more interactive displays and more smart home products. The store also collects qualitative and quantitative data on engagement levels by shoppers.

Jason Knott · February 17, 2017