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Portal Starts Charging ‘Power Users’ who Don’t Buy Stuff

Portal.io didn't realize how many home-technology integrators would use its free proposal software without placing orders through its online purchasing platform. Now those dealers must pay to play.

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1 Comments
Posted by Mark Sipe on July 11, 2018

First, why are all the comments happening on RC?  I have been selling our software over 10 years and have watched all the players come and go.  Portal has created a niche that serves a lot of dealers.  Good for them.  This is a free market (Understand the word market) and anyone can charge to improve services or increase their market share.  The free part is dealers are free to use it or not use it, depending on what it does for their business.  The pricing isn’t that much, it just depends if it is worth it for a given company.  While all of us offer similar outputs, a proposal or purchase order the difference is what it does for your business.  In the age of recurring revenue “If you aren’t the one paying, your the product”.  Some might be double dipping meaning charging both vendors and dealers but if you like the software and don’t mind the ads or that your information is being sold (Think Facebook) then get back to work or pick new software.  We work across multiple channels and I can tell you we see lots of software, for some reason this channel seems to be looking for the golden fleece that does it all, it doesn’t exist.  Pick whatever makes you the most money by saving time and creating solid designs.  The one thing I see more than anything is people buying too much software then never using it at all or only using 10% of it because they have been told that is what they should be doing instead of a little simple research and making an informed decision.

1 Comments
Posted by Mark Sipe on July 11, 2018

First, why are all the comments happening on RC?  I have been selling our software over 10 years and have watched all the players come and go.  Portal has created a niche that serves a lot of dealers.  Good for them.  This is a free market (Understand the word market) and anyone can charge to improve services or increase their market share.  The free part is dealers are free to use it or not use it, depending on what it does for their business.  The pricing isn’t that much, it just depends if it is worth it for a given company.  While all of us offer similar outputs, a proposal or purchase order the difference is what it does for your business.  In the age of recurring revenue “If you aren’t the one paying, your the product”.  Some might be double dipping meaning charging both vendors and dealers but if you like the software and don’t mind the ads or that your information is being sold (Think Facebook) then get back to work or pick new software.  We work across multiple channels and I can tell you we see lots of software, for some reason this channel seems to be looking for the golden fleece that does it all, it doesn’t exist.  Pick whatever makes you the most money by saving time and creating solid designs.  The one thing I see more than anything is people buying too much software then never using it at all or only using 10% of it because they have been told that is what they should be doing instead of a little simple research and making an informed decision.