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Business Support

Why AV Business Owners Need to Change How They Approach Sales

Today, the buyer requires more to decide in your favor. That 'more' comes down to differentiation.

Mar 25, 2022

ProSource Buying Group Names Jim Pearse as Incoming President

Jim Pearse brings 30+ years of retail experience including leadership at Wireless Advocates, Ultimate Electronics & Sears to role; will report to ProSource CEO Dave Workman.

Mar 24, 2022

Simply Reliable Announces smartPRENEUR Blog and The smartPRENEUR Podcast

Simply Reliable, a developer of cloud-based, end-to-end, system integrator, management solutions, recently launched two new channels: The smartPRENEUR Blog and The smartPRENEUR Podcast. The company says this new content adds to its smartPRENEUR platf

Mar 23, 2022

Sutherland AV Marketing Appoints Wizard of Ozer AV Marketing Rep for ASCENDO in Puerto Rico

Sutherland AV Marketing, founded by industry veteran Todd Sutherland, has announced the representation appointment of Wizard of Ozer AV Marketing in Florida and Puerto Rico for the ASCENDO theater speaker line.  Wizard of Ozer AV Marketing is a new

Mar 23, 2022

FX Luminaire Launches Night Mode for Lighting Design Tool

Cloud-based My Design tool from FX Luminaire adds Night Mode feature for assisting product selection & simulating evening effects in lighting fixture proposal generation.

Mar 23, 2022

NY-Area CEDIA Tech Summits Offer Spirited Energy

New York and New Jersey CEDIA Tech Summits draw nearly 400 integrators for one-day events of education and training.

Mar 22, 2022