Profit from Protection as an ADT Authorized Dealer

ADT’s recognizable blue sign helps you open doors and build your business with the support of the most trusted name in home security.

November 2, 2016


As an ADT Authorized Dealer, you have the opportunity to capitalize on the undeniable power of the ADT brand name. The recognizable blue sign opens doors, which allows you to grow your business. Unlike some cable and phone companies, ADT’s monitoring service is the focus for helping protect customers – and it has been for over 140 years. That’s why people trust ADT 5x more than the nearest competitor. And it’s why our dealers find success with our dealer program.


ADT provides products that people want from a name they can trust. With a wide range of products to help protect against burglary, fire, flood and carbon monoxide, you’ll provide homeowners with smart and secure solutions that help protect what matters most. 

  • ADT Pulse® provides security and home automation that is controlled remotely with any mobile device.
  • ADT Pulse® now works with Nest™. The Nest Learning Thermostat™ programs itself and in independent studies, saved an average of 10-12% on heating bills and 15% on cooling bills.
  • When you combine ADT Pulse® remote security and home automation with a Ring® video doorbell, customers get the ultimate in front door protection.
  • Partnerships with leading vendors in the industry provides dealers with a wide variety of top-ranking products to offer customers.


ADT’s Authorized Dealer Program provides potential dealers the opportunity to open and run their own businesses, backed by personal support, advanced training and ADT-branded marketing by the most trusted name in home security. There are over 250 dealer companies that trust the ADT name to help build their business, 3,000+ dealers representing ADT nationwide, and approximately 100 ADT team members that support dealers and help them be successful. 


  • Higher net multiples*
  • Lower pass-through rates
  • Flexible RMR ranges
  • Time saving e-contracts
  • No hidden charges (that eat into your profits)
  • Full multiple for 3-year subscriber agreements (not 5-year, like some competitors)
  • Upgrade program that allows you to re-sign a customer simply by upgrading them
  • Free yard signs**, window stickers and contracts  


Not only does ADT provide a thorough onboarding program, taught by experienced professionals, but ADT provides ongoing support through trainings, seminars and workshops. These trainings provide individual attention – both in the classroom and on-location – and are performed by industry experts who help show you how to open doors so that you make more money.


A healthy cash flow equates to a healthy business. You can earn instant cash from your customers when you partner with ADT. You’ll be paid directly by the customer when a qualified alarm system is installed, and once an account is purchased by ADT, you’ll earn weekly compensation paid to you by direct deposit.


ADT enthusiastically supports dealers in their efforts to grow their own businesses. As dealers succeed in their targeted goals, ADT recognizes dealers through various performance incentives and recognition programs.


As an ADT Authorized Dealer, you benefit from all this and more. Start growing your business today and profit from protection as an ADT Authorized Dealer.

Click here to learn more.

†Based on independent studies by Vectren and Energy Trust of Oregon ( Actual savings may vary dependent on household, environmental and occupancy factors.

*Subject to terms of the Authorized Dealer agreement.

*Yard signs require upfront payment with funding deductions and are reimbursed through credits on new accounts.

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  Article Topics

Control & Automation · Whole House Control · Security · Cameras · Keypads & Control Devices · Surveillance Systems · Monitoring · News · Products · ADT · Dealer Program · Home Automation · Home Security · All Topics
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