News

PowerHouse Alliance Adds Sierra Select, Dorrance Supply as Members

The PowerHouse Alliance group of distributors has added Sierra Select Distributing with locations in No. Calif., and Dorrance Supply with branches in Ohio and Indiana.


Jason Knott · September 6, 2012

The PowerHouse Alliance has added two new members.

Sierra Select Distributors, a 30+ year-old company, based in Northern California with an additional location in San Francisco, will cover both the Northern California and Northern Nevada areas. In addition to its consumer electronics/custom installation products division, Sierra also distributes mobile audio, home appliances and several upscale lines of outdoor cooking products.

Dorrance Supply Company is a 75+ year-old, third-generation company, with locations in Youngstown, Ohio and Indianapolis Indiana. The distributor features consumer electronics/custom installation products and a second division featuring many name brand white goods vendors. Dorrance Supply’s total marketing territory includes Indiana, Ohio, Michigan, western Pennsylvania, West Virginia and Kentucky.

According to the Alliance, the two additions fit the mission and vision of the group. With the additions, The PowerHouse Alliance will now have 35 fully stocked strategically located warehouses across the country focusing on consumer electronic and custom installation dealers.

In recent months, the Alliance lost WAVE Electronics from the group and added ECD, while member M. Rothman & Associates was purchased.



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  About the Author

Jason Knott is Chief Content Officer for Emerald Expositions Connected Brands. Jason has covered low-voltage electronics as an editor since 1990, serving as editor and publisher of Security Sales & Integration. He joined CE Pro in 2000 and serves as Editor-in-Chief of that brand. He served as chairman of the Security Industry Association’s Education Committee from 2000-2004 and sat on the board of that association from 1998-2002. He is also a former board member of the Alarm Industry Research and Educational Foundation. He has been a member of the CEDIA Business Working Group since 2010. Jason graduated from the University of Southern California. Have a suggestion or a topic you want to read more about? Email Jason at jason.knott@emeraldexpo.com

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  Article Topics


News · Dorrance · PowerHouse Alliance · Sierra Select · All Topics
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