DirecTV Flips Switch on 3D Channels
Now offering 3D content on DirecTV Cinema channel, DirecTV On Demand channel and “n3D powered by Panasonic” channel.
No, there aren’t a whole lot of scheduling details, but today DirecTV began offering 3D content on its DirecTV Cinema channel, DirecTV On Demand channel and, in conjunction with Panasonic, a new “n3D powered by Panasonic” channel.
Flip over to channels 104, 105 and 103, respectively, to give them a look-see. The n3D channel, before we knew its name, has been anticipated since back at CES when Panasonic announced it, and, of course, DirecTV is touting Panasonic’s sweet new VT25 series as the ideal set to watch the new channels on.
The n in n3D can stand for “Network” or “In” according to Panasonic CTO Eisuke Tsuyuzaki, who discussed 3D, Panasonic TVs and the launch of the new channel during a national webcast on June 30. He said Panasonic worked with DirecTV because of its variety of programming, its national footprint and its On Demand channel’s prowess. He also noted that based on his talks with other broadcasters, this is clearly just the beginning - on the heels of ESPN’s 3D launch and before Discovery Channel’s 3D endeavor with IMAX.
“Everyone is talking about some form of 3D, and it’s all driven by the interest of consumers,” Tsuyuzaki says. “As I talk to networks and broadcasters, at least a dozen networks are very interested, in my personal opinion.” He predicts the rollout will work its way from satellite providers like DirecTV to cable channels and then to the major networks.
Obviously movies will be the big draw to the Cinema and On Demand channels; DirecTV and Panasonic say the n3D lineup will be a mix of movies, sports and entertainment such as concerts. For now, who knows if it’ll just be a loop of Monsters vs. Aliens, World Cup soccer replays and Jonas Brothers and Hannah Montana concerts. We do know that Wild Safari: A South African Adventure will be on at 9 p.m. tonight on n3D.
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Arlen Schweiger is managing editor of CE Pro, Commercial Integrator and Security Sales & Integration magazines. Arlen contributes installation features, business profiles, manufacturer news and product reviews. Have a suggestion or a topic you want to read more about? Email Arlen at ASchweiger@ehpub.com
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