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Crestron, Meridian, Middle Atlantic Join Azione Unlimited

Buying group Azione Unlimited has added three key vendors - Crestron, Middle Atlantic and Meridian - to its roster of members.


“Our dealers are focused on integration. Crestron and Middle Atlantic are the cream of the crop in this arena,” says Richard Glikes, pictured, president of Azione Unlimited. “It is exciting to partner with the best control company and the finest rack and cabinet manufacturer. Meridian is an ‘aspire to own’ brand. CEO’s and athletes love this product and we are thrilled to have this exquisite brand be a member.”
CE Pro Editors · March 4, 2013

Azione Unlimited (AU) has announced that Crestron, Meridian and Middle Atlantic are now members of the organization.

One of the education/buying groups’ key mandates is to have a very succinct vendor line up, one that an intelligent, focused dealer member would emulate.  Another corner stone of the group is to deliver profits. 

“Our dealers are focused on integration. Crestron and Middle Atlantic are the cream of the crop in this arena,” says Richard Glikes, president of Azione Unlimited. “It is exciting to partner with the best control company and the finest rack and cabinet manufacturer. Meridian is an ‘aspire to own’ brand. CEO’s and athletes love this product and we are thrilled to have this exquisite brand be a member.”

“Other groups have 60 to 90 vendors vying for their members’ business, “Glikes adds. “We believe in focus and delivering value to our vendors who, unlike other groups, are also members of AU. We are all in this together!”

All three vendors will attend the AU spring conference being held in St. Louis, Mo. April 10-12 giving them the opportunity to engage with our impressive dealer members face-to-face.  “The Confluence Conference” is focused on increasing efficiency and building relationships. A series of roundtable and panel discussions as well as three provocative guest speakers will provide our members with tools to assist them in maximizing profits.

“Middle Atlantic Products prides itself in engineering high quality support and protection products for reliable integrated systems and shipping them quickly from stock,” notes Dan Tarkoff, VP of sales. “We are excited to join the Azione community and will work hard to help its members grow their businesses successfully.”

When asked what he liked most about Azione Unlimited, John Buchanan, executive vice president of Meridian, says, “That we will be able to directly promote Meridian amongst a wider group of dealers in an efficient manner and manage the controlled growth of our U.S. distribution by finding new, well-qualified dealers from within the group.”



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News · Azione · Buying Group · Crestron · Meridian · Middle Atlantic · All Topics
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