Why Were People Playing Ping Pong at CEDIA?
Video: See What’s New from Christie Digital
Analyzing Today’s Going Rates for RMR & 3 Mistakes to Avoid
New Racks from Middle Atlantic Engineered for Fast Assembly
Polk Enters Wireless Audio Market with Affordable Omni Wireless Music System
AEDLE Headphones Quickly Gaining Fame
Events Calendar: CEA Innovate; Audio America Dealer Shows
Lady Gaga/Tony Bennett Album is Brilliant Marketing for Sony Hi-Res Audio
Run Your Integration Business As If ...
Integrator’s Perspective: WyreStorm Impresses at CEDIA Expo
Veggie-Gate Highlights Perils of Unsanctioned Third-Party Drivers
I Found the Best Pot in Colorado during CEDIA Expo
Lowe’s Consumer Study: Security is Primary Factor for Purchasing ‘Smart Home’
CE Pro Survey: Tell Us About Your Brand Preferences, Enter to Win Prize Drawing
25% of New Single-Family Homes Green-Built in 2014
Use of Dedicated Commercial Control Interfaces to Drop 2.7% Per Year
Electric Utilities Lose Relevance in Smart Home Market
How to Demo High-Performance Video (and 24 Great Movie Clips to Use)
Why sell flat panels that have no margin when you can sell projectors that offer strong markup and increase customer satisfaction? Unfortunately, many integrators have abandoned trying to upsell in the video category because of the “flat panel effect.”
In short, the answer to once-again making the video category a profitable one is one word: demo. Integrators who routinely demo video (and audio) sell higher margin products with higher average ticket sales, and even upsell accessories like motion seating, starfield seating, acoustical treatments, seating and more.
In this White Paper, industry experts offer their advice on how to prepare for a demo, what questions to ask, pacing, budgeting, top-down sales techniques, design flexibility, and whether you should have children and food present. But in the actual demo, what Blu-rays and scenes should you use? Two industry veterans offer 24 awesome scene selections to use, depending on the audience.
In this special CEDIA Scoop, we are highlighting some of the key educational sessions, showing many of the new product introductions, and revealing some great ways to “attack the show” to make the most of your time in Denver. Download…
After decades of digital audio’s limitations of the CD format and low resolution MP3 files, the consumer electronics and music industries are now delivering music fans a listening experience that is exponentially better, and now more accessible,…
Download this free Advantage Series to learn more about the process in which an integrator must design a video surveillance system, and how to make key decisions regarding camera selection and positioning.