Recent News
image
California TV Ban Even Worse Than We Thought
The California Energy Commission’s ruling treats all TVs the same, regardless of the application. California retailers will suffer.
webinars
Webinar Details
image
Developing Effective Email Marketing: 5 Solutions to Grow Your Revenue
July 28, 2009, 2:00pm Eastern
Duration: 1 hr.
Presented by: Jason Knott, Editor-in-Chief, CE Pro
Panelist: Sean Busha, Relidy.com
Panelist: Kevin Hourihan, Cyber Home Networks
Online newsletters are effective tools in communicating new services and offers to past clients and future customers. Sadly, very few custom integrators regularly do them. Why? In the past, it was expensive and time-consuming to write, design, print and mail your own email newsletter. It was even more difficult to find solid customer lists. Plus, who on your staff has the time to devote to this?

Meanwhile, integrators who already provide regular communication with clients often miss the mark with poor impersonal writing, vague messages that try to cover every possible client, no offers, bad design and terrible prospect lists.

But it’s a whole new world in customer communication with the advent of new email marketing techniques that allow you to individualize the message for each customer. Today, integrators can create targeted, less-expensive and more-effective email newsletters for builders, homeowners, interior designers, architects and commercial prospects.

View This Webinar to Learn:

  • The basic editorial elements of a good email newsletter, from writing to photos, and how to get started
  • Where to get the best prospect lists and how to develop your own solid lists
  • How to develop targeted campaigns for each distinct type of audience vs. shotgun-style marketing
  • The total costs and manpower resource requirements to do a good email newsletter
  • How to make a good call-to-action offer in a newsletter and how to track the response

Attendees Will Receive:

  • 30 minutes of free consultation with Relidy
  • A free analysis by Relidy of your existing email newsletter
  • Price: $99 to view, or FREE for CEProVIPs




All Webinars
image
Archived: 10 Ways to Earn Recurring Revenue
Nov. 18, 2009, 2PM Eastern
CE Pro Editor-in-Chief Jason Knott will explore 10 ways to earn recurring revenue for your business and will provide real-world business examples of companies in the field that are already doing it. Take one hour to find out how to earn much-needed capital for your custom installation company. Learn more or register today.

image
Archived: Package Products to Wrap up Great Margins
November 11, 2009, 2PM Eastern
Learn the benefits of creating custom product packaging - and how doing so can stimulate sales, boost revenues, and expand your client base. Learn more or register today.

image
Archived: What You Need to Know About HDMI 1.4
October 28, 2009, 2PM Eastern
HDMI 1.4 delivers two big features that earlier specs lacked: data and bi-directional audio. The new capabilities could eliminate the need for extra Ethernet and audio cables -- a single HDMI can do the trick. Learn what you need to know to integrate this technology. Learn more or register today.

image
Archived: Business Profitability and Productivity: 10 Gutsy Survival Tips
October 21, 2009, 2PM Eastern
This thought-provoking presentation will address the challenges custom installers face when looking to improve their bottom line. Steve Hayes' tips are clear, concise, simple solutions that will give you the tools you need to save money in interesting and innovative ways. Learn more or register today.

image
Archived: Diversify Your Service Offerings with Alternative Energy Solutions
October 14, 2009, 2PM Eastern
Alternative energy solutions are increasingly important and relevant to clients, and installers need to stay educated on the latest technology and application. How do you get started? Learn more or register today.

image
Archived: Introducing the CEProVIP Program: Essentials For Business Growth
August 18, 2009, 2PM Eastern
With a new company joining the CEProVIP Program every day, see what all the buzz is about and don’t miss your chance to secure extra benefits and special discount offers available to webinar participants - all risk free and with no obligation. Learn more or register today.

image
Archived: 4 Ways to Maximize Your ROI at CEDIA Expo 2009
August 13, 2009, 2PM Eastern
Making the trip to Atlanta for CEDIA Expo 2009, Sept. 9-13, is only half the battle. You need a good game plan to help you get the absolute most of your investment. If you're attending CEDIA Expo 2009 - or if you're on the fence - this webinar is designed to give you the information you NEED. Learn more or register today.

image
Archived: Sell With Confidence: How to Calculate Proper Labor Billing Rates
August 12, 2009, 2PM EDT
As more consumer electronics equipment becomes commoditized, integrators need to re-direct their entire business plans toward making appropriate profits on labor. But are you charging the proper labor rate to make up for shrinking equipment margins? Learn more or register today.

image
Archived: Developing Effective Email Marketing: 5 Solutions to Grow Your Revenue
July 28, 2009, 2:00pm Eastern
It’s a whole new world in customer communication with the advent of new email marketing techniques that allow you to individualize the message for each customer. Today, integrators can create targeted, less-expensive and more-effective email newsletters for builders, homeowners, interior designers, architects and commercial prospects. Learn more or register today.

image
Archived: Digital Home Healthcare: The Next Big Market
June 30, 2009, 2:00pm Eastern
The population is aging. Technology is improving. President Obama has invested money to reduce healthcare costs and streamline care. Big companies like Philips and Intel are making home healthcare major parts of their business - and so should you. Learn more or register today.


Page 1 of 2 pages  1 2 >