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Designer’s Perspec­tive: How to Establish Great Business Relationships (and Mistakes to Avoid)

October 24, 2012, 2:00pm ET
Duration: 1 hr
Presented by: Jason Knott, Editor-in-Chief, CE Pro
Moderator: Michael Smith, Lutron Electronics
Panelists: Adam Gibson, Adam Gibson Design; Tom Doherty, Doherty Design Group

For so many years, revenues were driven by relationships with homebuilders. It meant that many integrators saw designers as barriers to deploying technology in a home. Today, of course, that business landscape is totally different. Integrators now recognize that they need to foster working relationships with the design community, but many don’t know how to or still see designers as inhibiting their relationship directly with clients.

So what is the best way for integrators to work with designers? In this fast-paced one-hour webinar, integrators will hear “straight from the horse’s mouth” so to speak from a noted interior designer about what works well—and what doesn’t work at all—when integrators try to foster a solid relationship with designers. The webcast will also feature a top integrator sharing his success stories with the design community and conclude with “5 Immediate Steps Integrators Should Take to Succeed with Designers.”

From this webinar you will learn:

  • The best ways to introduce yourself to a designer and make an impact in the design community
  • What are the key design community organizations to reach out to
  • How to define a role as a “resource” for a designer
  • The best ways interior designers can be taught about technology by an integrator
  • How to fashion your proposals/merge technology into the interior design process
  • Advice on conducting joint demonstrations to clients with an interior designer
  • Unifying home automation and other technology categories with design (which are the key categories where consultation is necessary (seating, acoustical treatments, lighting control and design, fixtures, shade design/control, furniture/racks, etc.)
  • Standard markups in the design industry
  • Why integrators should care about working with designers and how it influences referrals

 






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Archived: How to Spec a Window Shading System
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Archived: Using New Technology to Drive Audio Sales
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Archived: Get the LED Out: Selling & Specifying LED Projectors
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The projector category has evolved rapidly over the past few years. Leading the way are a new generation of single-chip and three-chip LED projectors that produce brighter images than past generations, as well as wider color gamuts. Join this latest CE Pro webinar to learn more about the applications in which single-chip and three-chip LED projectors can be installed into the modern home. Learn more or view archive.

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Archived: Realizing Efficiencies and Profits with Remote Power Management
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NEW DATE! In this free webinar, you will hear from experienced integrators about all of the advantages of utilizing remote power management. Learn more or view archive.

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Archived: How to Sell, Install and Profit from Cellphone Repeaters
August 21, 2013, 2:00pm EDT
Cellphone signal boosters have become a highly profitable and in-demand niche category for integrators as homeowners drop their landlines. This free webinar will explain how cellphone signal boosters work, share sales techniques for pitching clients and review labor costs, typical installation fees, installation procedures and the necessary training to get started. Learn more or view archive.


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