HP launched its Vroom Solo, which provides "quick-cleanup" for clients who already have central vac systems or those who don’t.
The company posted a
video of the product in action on its Web site and demonstrated the product here at
CEDIA Expo 2008.
It’s the first major innovation in the central vac industry to come along in quite some time, says HP’s Amy Wesely.
In a way, the lack of changes can be a good thing. “Integrators kind of like that because a lot of their products change every six months,” Wesely says.
Still, an innovation was due.
The most recent major product additions to the central vac category, Wesely says, were the hide-a-hose and under-cabinet dustpan features.
HP’s new Vroom Solo aims to combine the benefits of both, while meeting a demand for central vac system to address quick cleanups.
“We talked with focus groups and many talked about quick cleanups and said they don’t often pull out central vacs, using a Swiffer [or other products] because it takes too long to take out the equipment.”
The Vroom Solo also features:
- Ability to be installed inside most cabinets
- Requires a 120-volt power supply
- A 24-foot retractable hose
- It turns on automatically when the user grabs the hose and pulls it from the base and turns off automatically when put back
The quick-solution product can connect to a client’s central vac system or can work independently.
Wesely suggests integrators market the Vroom Solo to existing central vac clients as an add-on. “It gives them an opportunity to get back in touch with the customer.”
For clients who don’t have central vac systems, Wesely says it provides “a good door-opener” either to a full-blown central vac system or other product sales.
“In a tough economy, it’s a good time to introduce this product because it gives [integrators] an additional product to sell,” Wesely says.
HP intends to use its existing central vac dealer base to distribute the Vroom Solo, even though it doesn’t require much in the way of professional installation.
“There are a couple of screws to secure,” Wesely says.
Vroom Solo will be available October 15, according to Wesely, and will retail for about $399.
Margins “will be somewhere close to dealers’ expectations” for central vac, which can yield up to 50 percent.