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Internet Speed Top Priority for MDU Residents
Study shows 64 percent of apartment dwellers would move or not renew lease due to inadequate Internet connection.
According to a new study, 64 percent of apartment dwellers say they would move or not renew their lease if they were dissatisfied with the bandwidth speed of their Internet service.
That piece of news is good fodder for integrators to bring to MDU management companies to upgrade the networking infrastructure in either existing apartments or rented condos. It is also important news to bring to MDU developers.
The data is from a study of 10,000 MDU residents conducted by J. Turner Research. Some other key data from the study:
Editor's Note: The volume is low in the video, so turn your speakers up when listening
That piece of news is good fodder for integrators to bring to MDU management companies to upgrade the networking infrastructure in either existing apartments or rented condos. It is also important news to bring to MDU developers.
The data is from a study of 10,000 MDU residents conducted by J. Turner Research. Some other key data from the study:
- 25 percent of apartment dwellers say they typically use three connected devices at a time, whether that be laptop, desktop or tablet computer, a networked printer or smart TV
- The average time per day spent on the Internet by an MDU resident is 5 hours
- 97 percent of students say they would expect the Internet speed in their apartment to be at least as fast if not faster than it was in their student housing
Editor's Note: The volume is low in the video, so turn your speakers up when listening
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About the Author
Jason Knott, Editor, CE Pro
Jason has covered low-voltage electronics as an editor since 1990. He joined EH Publishing in 2000, and before that served as publisher and editor of Security Sales, a leading magazine for the security industry. He served as chairman of the Security Industry Association’s Education Committee from 2000-2004 and sat on the board of that association from 1998-2002. He is also a former board member of the Alarm Industry Research and Educational Foundation. He is currently a member of the CEDIA Education Action Team for Electronic Systems Business. Jason graduated from the University of Southern California.
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The problem is getting local ISP’s to play ball with consumer demand, and making sure the backbone owners (AT&T, Verizon) to which these ISP’s connect doesn’t try to gouge customers. As a MDU Renter in WV, I’m in a bind where the designated ISP for the building slashed speed by 90%, while continuing to collect the same amount of fees per month. The key to ensuring you keep tenants in MDU’s is satisfaction, and it’s rate cuts like this that make your tenants angry and ultimately cost you business. In the end, it’s also best to overestimate demand than underestimate it - you can always make use of surplus bandwidth to sell other services, but offering internet or net-connected services to your tenants without having the bandwidth to do so is a recipe for disaster.