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CES Draws Record 153,000 Attendees
CES reports unaudited attendance figure of 153,000, including 34,000 international attendees in the 1.8 million net square feet of exhibit space.
Did CES seem crowded? It really was.
Product debuts, celebrities and Las Vegas were a winning combination for the 2012 International Consumer Electronics Show (CES), which reported a record-setting 153,000 attendees and a 9 percent increase from the 140,000 at CES 2011.
The event, which is put on by the Consumer Electronics Association (CEA), was the largest in the event's 44-year history, with 3,100-plus exhibitors, 1.861 million net square feet of exhibit space, 34,000 international attendees and 20,000 new products launched.
CEA points to keynote presentations from Qualcomm, Mercedes, Walmart, Intel, Ford, Verizon, Unilver, Ford, eBay, GE, Google and Facebook that were also major attractions for the event.
CEA is currently reviewing requests for 2013 CES keynotes and will be making announcements in the coming months. In addition, the 2013 International CES is already generating significant interest. For example, 95,000 square feet of exhibit space in the 2013 CES iLounge Pavilion has already sold, and Mazda and BMW have committed to 2013 CES exhibit space along with Ford, Kia, Audi and Hyundai, creating an even larger Apple-related product and automotive presence at the 2013 CES.
Among the Hollywood celebrities in attendance were Eliza Dushku, Justin Timberlake, Justin Bieber, Ludacris, 50 Cent, Wil.i.am, Wayne Brady, Jillian Michaels, LL Cool J, Ryan Seacrest, Will Smith and Kelly Clarkson.
The 2012 International CES featured government leaders from the U.S. and around the world including FCC Chairman Julius Genachowski, Nevada Governor Brian Sandoval, Senator Ron Wyden (D-OR), Senator Dean Heller (R-NV), Representative Marsha Blackburn (R-TN), Representative Gerry Connolly (D-VA), Representative Darrell Issa (R-CA), Representative John Shimkus (R-IL), Representative Cliff Stearns (R-FL), Representative Lee Terry (R-NE) and FCC Commissioners Mignon Clyburn and Robert M. McDowell. Also, several ministerial level officials and commissioners from Canada, Columbia, Egypt, Iraq, Jordan, Korea, Lebanon and Oman also attended CES.
More than 2,000 news articles profiling the innovations at the 2012 CES have appeared in the news media, an increase in media coverage of more than a third over 2011.
"The 2012 CES was the most phenomenal show in our history, generating more energy and excitement across every major industry touching technology than ever before,” said Gary Shapiro, president and CEO of CEA. "CES is the change agent, the catalyst, that brings executives from a wide range of industries together and helps them create better ways of doing business together. The breadth and depth of the 2012 CES, which featured more innovative technology products than anywhere else on Earth, is a testament to the dynamic and innovative global consumer technology industry, which will reach $1 trillion globally this year.”
Each CES attendee has an average of 12 business meetings that enable them to accomplish a significant amount of networking and business with professionals from a range of industries around the world.
CEA conducts an independent audit of attendance at the International CES and verified figures will be available in the spring. The International CES will return to Las Vegas January 8-11, 2013.
The event, which is put on by the Consumer Electronics Association (CEA), was the largest in the event's 44-year history, with 3,100-plus exhibitors, 1.861 million net square feet of exhibit space, 34,000 international attendees and 20,000 new products launched.
CEA points to keynote presentations from Qualcomm, Mercedes, Walmart, Intel, Ford, Verizon, Unilver, Ford, eBay, GE, Google and Facebook that were also major attractions for the event.
CEA is currently reviewing requests for 2013 CES keynotes and will be making announcements in the coming months. In addition, the 2013 International CES is already generating significant interest. For example, 95,000 square feet of exhibit space in the 2013 CES iLounge Pavilion has already sold, and Mazda and BMW have committed to 2013 CES exhibit space along with Ford, Kia, Audi and Hyundai, creating an even larger Apple-related product and automotive presence at the 2013 CES.
Among the Hollywood celebrities in attendance were Eliza Dushku, Justin Timberlake, Justin Bieber, Ludacris, 50 Cent, Wil.i.am, Wayne Brady, Jillian Michaels, LL Cool J, Ryan Seacrest, Will Smith and Kelly Clarkson.
The 2012 International CES featured government leaders from the U.S. and around the world including FCC Chairman Julius Genachowski, Nevada Governor Brian Sandoval, Senator Ron Wyden (D-OR), Senator Dean Heller (R-NV), Representative Marsha Blackburn (R-TN), Representative Gerry Connolly (D-VA), Representative Darrell Issa (R-CA), Representative John Shimkus (R-IL), Representative Cliff Stearns (R-FL), Representative Lee Terry (R-NE) and FCC Commissioners Mignon Clyburn and Robert M. McDowell. Also, several ministerial level officials and commissioners from Canada, Columbia, Egypt, Iraq, Jordan, Korea, Lebanon and Oman also attended CES.
More than 2,000 news articles profiling the innovations at the 2012 CES have appeared in the news media, an increase in media coverage of more than a third over 2011.
"The 2012 CES was the most phenomenal show in our history, generating more energy and excitement across every major industry touching technology than ever before,” said Gary Shapiro, president and CEO of CEA. "CES is the change agent, the catalyst, that brings executives from a wide range of industries together and helps them create better ways of doing business together. The breadth and depth of the 2012 CES, which featured more innovative technology products than anywhere else on Earth, is a testament to the dynamic and innovative global consumer technology industry, which will reach $1 trillion globally this year.”
Each CES attendee has an average of 12 business meetings that enable them to accomplish a significant amount of networking and business with professionals from a range of industries around the world.
CEA conducts an independent audit of attendance at the International CES and verified figures will be available in the spring. The International CES will return to Las Vegas January 8-11, 2013.
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About the Author
Jason Knott, Editor, CE Pro
Jason has covered low-voltage electronics as an editor since 1990. He joined EH Publishing in 2000, and before that served as publisher and editor of Security Sales, a leading magazine for the security industry. He served as chairman of the Security Industry Association’s Education Committee from 2000-2004 and sat on the board of that association from 1998-2002. He is also a former board member of the Alarm Industry Research and Educational Foundation. He is currently a member of the CEDIA Education Action Team for Electronic Systems Business. Jason graduated from the University of Southern California.
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