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CDGi Targets $20K Home Theater Market
New line includes seating and acoustic treatments and starts under $10K.
Basic overview of CDGi’s Tribeca design for its Indi Line of Theater Designs and Seating
A really good sounding, acoustically-treated home theater with first-rate seating costs over $100,000.
That’s the popular perception anyway, according to Cinema Design Group International (CDGi), which hopes to change that with its Indi Line of Theater Designs and Seating.
CDGi says the line allows dealers to offer a complete home theater package — a great-sounding, great-looking home theater complete with electronics of their choice for about $20,000.
The new line comes as a response to dealer and manufacturer rep feedback, according to CDGi.
“The CE market is working through a very difficult time and has requested a cost effective and thoroughly thought out solution to the entry home theater experience,” says Carey Schafer, VP of engineering.
The Indie line, which CDGi says starts well under $10,000 for acoustic treatments and seating, comes in two primary designs: Tribeca and Sundance.
From CDGi:
The entire line will be built in the U.S.A., Schafer adds.
Basic overview of CDGi's Sundance design for its Indi Line of Theater Designs and Seating
That’s the popular perception anyway, according to Cinema Design Group International (CDGi), which hopes to change that with its Indi Line of Theater Designs and Seating.
CDGi says the line allows dealers to offer a complete home theater package — a great-sounding, great-looking home theater complete with electronics of their choice for about $20,000.
The new line comes as a response to dealer and manufacturer rep feedback, according to CDGi.
“The CE market is working through a very difficult time and has requested a cost effective and thoroughly thought out solution to the entry home theater experience,” says Carey Schafer, VP of engineering.
The Indie line, which CDGi says starts well under $10,000 for acoustic treatments and seating, comes in two primary designs: Tribeca and Sundance.
From CDGi:
Designs are based on room sizes from as small as 14-foot x 18-foot to 22-foot x 28-foot. The packages are complete turnkey with all acoustical panels, bass traps, front acoustical wall treatment, and, with a minimum of three theater style seats.
Once the room dimensions and equipment list have been confirmed the engineering team of CDGi can provide a basic AutoCAD drawing of all panel locations, speaker placement complete with cut out locations if utilizing flush mount speakers. CDGi also includes complete project management to work in conjunction with the dealer on a project schedule for delivery of acoustical products, bass traps, cloth and any other items prior to theater installation.
CDGi will also be providing a complete set of installation instructions for the dealer to complete and use with its internal labor resources.
CDGi Dealers receive exclusivity on entire CDGi Line. There will be no Internet sales for dealer protection and margin.
The entire line will be built in the U.S.A., Schafer adds.
Basic overview of CDGi's Sundance design for its Indi Line of Theater Designs and Seating
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Article Topics
News · Product News · Furniture · Home Theater · Acoustics · Home Theater · Furniture · Acoustics · Installation ·About the Author
Tom LeBlanc, Senior Writer/Technology Editor, CE Pro
Tom has been covering consumer electronics for six years. Before that, he wrote for the sports department of the Boston Herald. Migrating to magazines, he was a staff editor for a golf publication and an outdoor sports publication. Now, as senior writer/technology editor of CE Pro magazine since 2003, he dabbles in all departments and offers expertise in marketing. Follow him on Twitter @leblanctom.
1 Comments (displayed in order by date/time)
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Great idea. Nice to see another market product that is thinking about how to help us find new business with price points to match what is going on these days. We sell Crestron and Control4 and the entry level control they now have has been a huge hit. This is a logical addition for us to pitch. Also love the fact that the products are built in the USA. Another item to promote to our clients.
One last item. No internet sales and distribution means something to them? I thought that didn’t exist anymore.